Skip to content

Category: Communication

How’s your company’s online literacy?

What if your organization doesn’t have an online strategy to speak of—a skimpy web site, no social-media strategy, no e-mail list, no e-newsletter. Is it too late to catch up? And how can tech-savvy administrative professionals help push an organization toward online literacy? Best-selling author and marketing expert Seth Godin recommends venturing forward with these strategies:

15-second voice mail gets results

Making a “cold call” can shake the nerves of even a seasoned pro. Engaging with a person you’ve never met is even more challenging if you land in the individual’s voice mail. On his blog, Never Eat Alone author Keith Ferrazzi suggests “warm calling” instead. His four rules for making a warm connection in a 15-second voice mail message:

3 ways to build loyalty at work

Loyalty in all aspects of our lives is at a steady decline. Twenty years ago, a person had on average three people he or she could confide in. Today that number is two. And two out of 10 people say they have no one to confide in. And it’s not enough to have loyal connections with friends. Here are three ways to build loyal connections at work: